I was tired of having to choose between work and family, spending weekends putting out fires, or filling in for a shift that a caregiver couldn’t make. I was sick of being in reactive mode and ready to make a shift.
So I implemented new processes, set boundaries, and invested in myself and was able to take my home care business from disarray to increasing revenue 300% year over year using my 10+ years of marketing and sales experience.
But it wasn’t all about the revenue. To me, success meant that we were offering high-quality care in a safe, inviting, and compassionate environment for clients, families, and the team in a way that increased client satisfaction, reduced caregiver turnover, and improved work-life balance.
For the last eight years I ran the #1 Home Care Agency in North America and now I’m passionate about helping other agencies level up and achieve success like I did.
Are any of these things in the way of creating the growth you need to scale your business and gain control? Become proactive rather than reactive. I will share my exact steps on setting boundaries, streamlining processes, and developing a plan that will take your company to the next level.
You will finally be in control of your business AND your life!
Align your team, services, and approach to overcome challenges and strengthen your organization through my expert insight and proven processes.
There are five critical areas to a successful home care business, and with each of these pillars working together, you, your clients, and your caregivers will thrive.
Are you just starting your home care agency? Are you looking to level up your operational materials? Or, are you juggling multiple facets of your agency and are unsure where to start or what you need to get moving? Either way, I have you covered!
When I speak to Becky, I don’t feel like I’m speaking to a consultant, but rather to a close mentor who strives to do everything she can to make you succeed and thrive. She is an expert in the industry, and not only provides valuable advice and guidance, but she does so in a very genuine and caring way. She truly inspires me to succeed.
100% GAME CHANGER! Totally worth it and easy to work with! Her advice made an immediate positive impact. Thank you!
I truly can't express in words how great Becky Reel is and how much her support has meant to me and my company. She has seen me almost in tears and has lifted me up. Becky has come up with so many out-of-the-box ideas for helping me get clients and establish myself in the marketplace, always finding ways to do it that I’m comfortable with. Her knowledge, support, and help always go above and beyond. She truly cares about her clients and is such a lovely person, making it delightful to work with her. Thank you, Becky, for everything you have done for me and my company.
Working with Becky has made my job as a hospice clinical social worker much easier. From day to day and hour to hour, patients’ needs change quickly in hospice and often challenges arise. Becky leads by example. She is always proactive in solving problems and has excellent communication skills. Above all, she truly cares for the people she works with. Thank you, Becky, for all you have given not only to our patients and their families but also to our local community.
Ingenuity, compassion, and integrity - these are the driving traits that make Becky Reel an exceptional leader. Her success is due partly to how effortlessly she has built enduring working relationships with members of her community. She approaches everything she does with a "people first" attitude, which is a key ingredient for organic growth. She has the amazing ability to foster collaboration to transform a simple idea into a well-oiled, self-sustaining operation.
Kastle Keeper has worked with Becky Reel on several occasions and witnessed firsthand how she went to great lengths to meet the detailed high demanding needs of our clients. Her leadership, listening skills and understanding of the client needs is the driving force behind a successful relationship in caring for her client.
Becky has been a great sounding board for me over the last 5 years. Her expertise lies in knowing best practices that lay the foundation for a strong home care business while paving the way for changes that make sense for her team, and ultimately the well-being of home care clients. Becky has shared openly with me as a competitor over coffee or a quick call. She clearly thrives on helping others succeed, and I know the home care industry is better for having Becky as a leader and pioneer!
My passion for high-quality home care comes from watching my ‘Papa’ go through a tragic end-of-life experience due to neglect and poor communication during his time in a nursing home. I was exhausted by the lack of care and compassion he received during that season.
From that point on, it became my mission to be the person to create real change in home care organizations. That experience sent me headlong into taking over an existing, struggling home care agency and turning it into the #1 Home Care Agency in North America, as voted in 2022 by a leading industry organization! And, best yet, I did this with a husband and two young kids at home and still found time to grow and improve the business while savoring time with my family!
Overcome the barriers to growth and take your business to the next level with my expertise. I will challenge your daily habits and hold you accountable so that you can create the results you need to scale your business and gain control of your life!
Assess where you’re at and where you need to go to create the transformation you are looking for. I will share proven strategies and habits that will allow you to lead, inspire, and thrive.
Invest in yourself and your business. Add immense value with strategically aligned goals, elevated confidence, and streamlined processes to reduce stress and increase your profit margin.
Bonus: One half-day virtual strategy session to dive even further into your struggles AND your strengths so that you can build processes and set boundaries to help you gain control and set yourself up for massive success.
Go ALL in! With this twelve-month program, you will dive into each core pillar of your business and become a leader in your industry. With my proven processes and your dedication, you will walk away with a renewed perspective and way of doing business.
Discover how to set healthy boundaries, implement processes, maintain work-life balance, and so much more!
Bonus: One full-day in-person Strategy + Coaching Session with me. I will work one-on-one with your team members to get an inside look at how you are operating. We will optimize your team’s performance and help you build your business at a sustainable rate.
Our 2024 Growth & Elevation Retreat for Home Care Agencies was INCREDIBLE!
Are you searching for the right long-term home care for you or a loved one? As an experienced home care advocate, Becky Reel will come alongside you and your family to help you find the right solution and services for you and your loved one’s needs.
Are you overwhelmed by the process? With ten years of running her family’s home care agency, Becky has the experience, expertise, and knowledge to help you navigate the home care industry with ease that will allow you to make a confident decision.
Unsure of where to get started? On this One-on-One phone call, Becky will give you the guidance needed to get your home care journey started on the right foot.
Feeling overwhelmed by this process? Becky will connect with you, understand your or your loved one’s needs, and conduct an in-depth assessment to weigh out your options so you can make a confident decision.
Are you seeking a support system that you can trust? As an ongoing advocate for you or your loved one, Becky will help you through the decision-making process and continue to represent you or your loved one to ensure their needs are consistently met in their home care journey.
Having a successful Home Care agency is about more than just the dollars coming in. It’s about streamlining your processes and automating your workflow to create work-life balance and sustainable growth in your agency.
In this FREE interactive guidebook, we’re diving into the core areas of your business, finding your strengths and weaknesses, and understanding where to go to create the growth and balance you’re looking for.
“This guidebook alone can create massive change in your home-care business! Don’t overlook this resource and download today!” – Becky Reel
Are you ready to skyrocket your success with one-on-one support? Fill out the form, and I will reach out to you within 24 hours!
Email: [email protected]