Welcome

Welcome! I’m so glad you’re here. In this video, I walk you through what to expect from the B.Reel Home Care Education Series, who it’s for, and why I created it in the first place. Whether you’re still thinking about starting your agency or already navigating the early stages, this series is designed to give you real talk, real tools, and real encouragement—because you’re not in this alone.

Full Masterclass Overview:

• Naming Your Agency
• Building Your Legal Team
• Licensing and Requirements
• Developing an Online Presence
• Systems and Processes
• Policies and Procedures
• Importance of Social Media and PR
• The Recruitment Process
• Building an Infrastructure

Key Insights from Becky

• This series is for agency owners (and future owners) who want honest, supportive guidance.
• Starting a home care business is hard—but you don’t have to figure it out alone.
• I created this space to replace confusion and isolation with clarity and community.
• You don’t need to have it all figured out to get started—you just need to start.
• I’m here to help you navigate this journey with heart, strategy, and support.
• Let’s take this step by step, together.